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Marketing research : methodological foundations / Gilbert A. Churchill, Dawn Iacobucci.
Material type:
TextPublication details: Mason, Ohio : Thomson/South-Western., c2005.Edition: 9th edDescription: xxii, 697 p. : ill. ; 26 cmISBN: - 0324201605
- HF 5415.2 .C48
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| Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
| KUALA KETIL CAMPUS | Non-fiction | Malay/English Collection | HF 5415.2 .C48 (Browse shelf(Opens below)) | Available | 1042754 |
Total holds: 0
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| HF 5415.2 B25 Prinsip Asas Penyelidikan Pemasaran. | HF 5415.2 .B47 2010 Sales and market forecasting for entrepreneurs. | HF 5415.2 .B73 2010 Marketing research : tools & techniques / | HF 5415.2 .C48 Marketing research : methodological foundations / | HF 5415.2 .C56 2014 Essentials of marketing research : putting research into practice / | HF 5415.2 .F45 2013 Modern marketing research : concept, methods and cases. | HF 5415.3 .P468 Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. |
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