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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu.

By: Kotler, Philip.
Material type: materialTypeLabelBookPublisher: Boston : Pearson., c2017Edition: Seventh edition.Description: 658 p. : 29 cm. ill.ISBN: 9780134151922 (alk. paper); 0134151925 (alk. paper).Subject(s): Hospitality industry -- Marketing | Tourism -- Marketing
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Current location Collection Shelving location Call number Status Date due Barcode Item holds
KUALA KETIL CAMPUS
Non-fiction On Display TX911.3.M3 M37 2017 (Browse shelf) On Display 1061184
Total holds: 0

Includes index.

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